
229 - Starting a Marketing Movement | The Refine Labs Origin Story
GTM Live
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The Evolution of Our Pricing and Packaging Services
Pricing and packaging evolved pretty rapidly over the course of this year. Our target customer has been changing to a company that's far more mature. The stakes are higher when you think about generating millions of dollars of revenue at 15, 20 x revenue multiples. We're not just writing blue letters for goglads any more. You got to have pictures and vidios and native content that actually drive a message.
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