#136: (Re-Air) Real Estate Lead Gen: 2 Step Cold Email Sequence = 30% Open Rate, 3% Reply Rate, and 1,546% ROI (Andrew Hodukavich)
Hey {First Name}, An Insider's Guide to Outbound Sales
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Mastering Real Estate Lead Generation
This chapter explores effective strategies for managing responses in real estate lead generation campaigns, focusing on communication, rapport building, and lead qualification. The speakers analyze the performance of cold email campaigns, emphasizing the importance of nurturing relationships with leads to ensure long-term success and ROI. They also discuss the financial implications and metrics of lead generation, showcasing the potential rewards of targeted outreach despite initial low response rates.
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