How to Build an IP Snapshot

Matt Welch: I have often thought like a lot of thought leadership is really the work of simplifying things for people. But you made it even clearer by saying like, no, the work of deciding is by eliminating choice. And it's essentially just giving people as an easier and smoother path to go down their desired to get to their desired end goal. He says service providers actually kind of benefit from them not being able to fully implement it themselves. Writers: The principle that sits behind this is full spectrum thinking. It begins with everything you would want to say exists at multiple levels,. There's the thing you're sharing the stuff; then there's the big picture that it nests within.