Exploring the New Book 'On Brand' and its Impact on Personal Branding

Today we have returning guest, Aliza Licht, on the show to talk about all things personal branding and building social capital. Aliza is an expert on this topic and lived through a personal re-brand when she left her role at DKNY where she was well-known as DKNYPR Girl after 17 years. Now, she’s written a new book called On Brand where she is teaching all of us how to tell our compelling career stories. 

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On Brand Book: https://alizalicht.com/on-brand
Aliza Instagram: https://www.instagram.com/alizalichtxo/
Leave Your Mark Podcast: https://alizalicht.com/podcast
Kara Goldin: https://www.instagram.com/karagoldin/

Katie Welch: https://www.instagram.com/katiewelch

Sasha Charnin Morrison: https://www.instagram.com/sashacharninmorrison

Aliza’s first podcast on CC: http://bit.ly/3KbpYN7

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