28min chapter

Patryk Real Estate Show - Short Term Rentals cover image

68. Branding & Marketing For Your STR Business

Patryk Real Estate Show - Short Term Rentals

CHAPTER

From Fashion to Rentals: The Branding Journey

This chapter explores an individual's transition from the fashion industry to the short-term rental business, focusing on their branding and marketing experiences. It highlights the importance of understanding target audiences and crafting compelling narratives for properties to foster unique guest experiences. The discussion emphasizes strategic branding that prioritizes storytelling and emotional connections, alongside effective visual marketing to enhance property visibility and appeal.

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