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294 - Navigating the Past and Future of Broadcast Design - With Ian Dawson

The Futur with Chris Do

CHAPTER

Navigating the Creative Landscape

This chapter explores the challenges faced by creatives in a competitive and technology-driven market. It emphasizes the importance of storytelling over technical prowess, advocating for a shift in compensation models towards accountability and shared success. The conversation also highlights the role of innovative companies in fostering collaborations that empower both artists and brands.

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