Plain English with Derek Thompson cover image

A Psychologist Explains Four Reasons the Internet Feels So Broken

Plain English with Derek Thompson

CHAPTER

The Allure of Negativity: Bias and Engagement in Media

This chapter explores the psychological concept of negativity bias, illustrating how human attention is disproportionately drawn to negative information. It discusses the implications of this bias on media practices, especially in the crafting of headlines to maximize clicks and engagement, while highlighting the rise of extremism in social media environments. The speakers delve into the dynamics of group identity and outgroup animosity, shedding light on how misconceptions about public sentiment are amplified by media representations, particularly concerning political divides.

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