Build a Better Agency Podcast cover image

EP 407: Facilitating change and navigating change fatigue with agency employees with Jenny Magic

Build a Better Agency Podcast

00:00

The Importance of a Change Ready Assessment

Marketing expert says clients hate paying for discovery. So she reframed it as a change readiness assessment. "Who's on board because this will make their job easier and they'll get sunshine and highlights"

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app