2min chapter

Marketing Made Simple cover image

#91: Donald Miller RETURNS—How to Build a Great Sales Funnel Step-by-Step

Marketing Made Simple

CHAPTER

The Story Brand Framework and Clarifying Your Marketing Message

Without a clear message, your marketing just isn't going to work. People buy your products because they read or heard words that make them want to buy them. If you're not saying those words clearly, you're passing up opportunity at the cash register. It's almost like if we clarify our message, business will come and it won't.

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