
E007: Product Drops: The Tactics and Strategies We're Using On Our Launches Right Now
Marketing Operators
00:00
Analyzing Competitor Data and Product Success
The chapter explores the use of tools to analyze competitor data and discusses skepticism around accuracy, especially for headless Shopify sites. It also highlights the success of kitchen products like the barbecue pan and pizza steel, emphasizing unique features and market trends. Strategies for product launches, from teasing to sustaining the product, are also detailed, focusing on building anticipation and maintaining customer engagement post-launch.
Transcript
Play full episode