On Design with Justyna Green cover image

Molly Park on Papier, growth mindset, and entrepreneurship

On Design with Justyna Green

CHAPTER

Designing Products with Emotional Appeal

The chapter explores how a product designer collaborates with teams to create new products focusing on understanding consumer emotions, targeting millennial women. Strategies include offering diverse handwriting styles, addressing consumer anxiety, and evolving design trends post-pandemic. Emphasis is placed on authenticity, aligning values with brands, and gaining varied industry experience for young creatives.

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