#15 - Optimising the B2B funnel with Nick Roberts, Marketing Director at Global App Testing
FINITE: B2B Marketing Podcast for Tech, Software & SaaS
00:00
How I Got Into the World of Marketing
I'm looking forward to talking very much. I know we've got some interesting stuff to talk about around optimizing the B2B funnel, which is an interesting subject for everyone in some form. I guess as we always do, we start with a bit of an intro to yourself and background and experience. I guess how you got into the world of marketing and all of that kind of stuff. Absolutely. It may be even a bit easier back then. After a close-up business went on and did sales at GoDaddy for a while. Really, what kickstarted my marketing career was working as a web developer and content marketing manager out in Seattle for a small startup outside of a
Play episode from 01:34
Transcript
