
America Streams American. The World Follows.
Trapital
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Dynamics of the U.S. Streaming Market
This chapter explores the complexities of the U.S. streaming market and its contrast with international trends, emphasizing the influential role of American ad sales. It highlights the implications of market consolidation on global music dynamics, consumer preferences, and the rising success of artists from different backgrounds. The discussion offers insights into the evolving landscape of the music industry, touching on economic factors and the interconnectedness of American and international markets.
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