In today’s quick episode, John Kaplan gives encouragement to sellers who may find themselves down on their luck. He discusses the tried-and-true actions within every seller’s control that will set you back on track, including:
- Assessing and attaching to the customer’s business issues (the what).
- Taking into account whom you are connected with in the deal (the who).
- Qualifying the deal early on and throughout the sales process.
- Staying on top of the foundational skills.
Here are some additional resources:
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