4min chapter

The Yzzi Research Podcast cover image

Multicultural Sampling and Acculturation (ft. Mario Carrasco)

The Yzzi Research Podcast

CHAPTER

Recruiting for Qualitative Research - How Do You Get Started?

Yazee Research is a company that specializes in market research. Yazee shares his tips for researchers who want to implement more rigorous sampling. For the UX researchers listening, we tend to be more qualitative people and sampling can be challenging.

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