Navigating Dual Product Development

Scaling new product lines within a growing company can be both an opportunity and quite challenging. Semgrep's Head of Engineering Adam Berman joined us this week to share his own experience developing Semgrep's second product line.

Adam was instrumental in developing Semgrep's second product line, and he shares practical strategies for moving from a single-product to a multi-product organization. He unpacks the challenges of organizational design, the importance of fast iteration and feedback loops, and how to build a cohesive company identity with so many moving parts.

If you want to learn how to effectively scale products and how to drive product growth, this episode is a must-listen.

Episode Highlights: 

• 1:10 The challenges of new product lines 
• 4:25 Scaling teams for success and strategies for growth
• 7:30 Finding the right balance between practicality and innovation
• 12:15 A startup within a startup mentality 
• 18:40 Learning through experimentation
• 23:55 Key considerations when navigating product market fit
• 28:20 Driving growth in engineering teams

Show Notes: 

• Adam Berman on LinkedIn
• Adam Berman (@adamberman_13) / X
• Semgrep
• Download your copy of the Essential Guide to Software Engineering Intelligence Platforms 

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