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5min chapter
All Marketing Is Performance Marketing
AdExchanger
WhatsApp Marketing Success and Publisher Video Challenges
Exploring WhatsApp's effective marketing strategies targeting the older demographic in Florida and the challenges publishers face in video content production and adapting to programmatic industry changes, along with insights on ExCO's video technology solutions for publishers' revenue and content strategies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode