Under the Influence with Terry O'Reilly cover image

Brand Envy (2025)

Under the Influence with Terry O'Reilly

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Celebrating Canadian Excellence: The Walk of Fame and Iconic Brands

This chapter explores Canada's Walk of Fame, its origins, and the significance of honoring notable Canadians. It also discusses the impact of the pandemic on induction ceremonies and sets the stage for a comparison with five exemplary Canadian brands.

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