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10min chapter
#153 - AI In Customer Service with Hatch and Chris Bache
Owned and Operated - A Plumbing, Electrical, and HVAC Business Growth Podcast
Enhancing Customer Communication with AI
This chapter delves into the effective use of language and personalization in customer interactions, particularly through Google reviews and SMS. It discusses the role of AI in automating customer service tasks while ensuring human representatives manage complex issues, and highlights the importance of compliance and customer opt-in agreements for SMS communications. The conversation also touches on the integration of innovative communication tools and their impact on recruitment processes and ongoing customer engagement.
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