How to Get Attention on Different Platforms

Karen, Peter and Rob give their advice on how to get the most out of digital advertising. Karen: " understand how much attention each platform will afford you and work to that" The study was carried out by the Advertising Council Australia in conjunction with a number of other research groups around the world. To read more about the study, we have a write up at walk.com or I'm sure you can visit the advertising council Australia website for all full details.