B2B Marketing with Dave Gerhardt cover image

#131: Inside Exit Five | LinkedIn Personal Page vs. Company Page, Marketing Generalist vs. Specialist

B2B Marketing with Dave Gerhardt

00:00

Optimizing LinkedIn Engagement for CEOs and Companies

The chapter explores the debate between focusing on a CEO's personal LinkedIn page versus the company's page, stressing the need for attention to both. It discusses strategies for maximizing engagement on personal pages through expertise sharing and on the company page through regular updates. Emphasis is placed on the benefits of active engagement on LinkedIn for building connections, attracting investors, and boosting post visibility.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app