
The Five Basic Brand Plots | Using Booker’s Seven Basic Plots for Brand Storytelling
Storytelligent | Brand Storytelling with Bryce McNabb
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Turn Strangers Into Advocates
Booker McNab has created the first ever storytelegant guidebook called Turn Strangers Into Advocates. The seven basic plots are comedy, tragedy, rags to riches, rebirth, overcoming the monster, the quest and voyage in return. If you're a regular listener of the podcast, then I would love to receive a rating and review or you know better yet, just share this episode with a motivated friend that's interviewing things.
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