
The 4 Elements of Non-Obvious Thinking
SXSW Sessions
Uncovering Insights Through Non-Obvious Thinking
Exploring the power of non-obvious thinking in marketing and advertising, referencing successful campaigns like Airbnb and Dove. The chapter also delves into the concept of curating ideas and trends, drawing parallels to the meticulous work of museum curators.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.