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Better metrics for better culture, part 2, with Kapor Capital’s Mitch Kapor & Dr. Freada Kapor Klein

Masters of Scale

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Uber's Early Days and Ethical Dilemmas

This chapter explores Uber's transformative use of smartphone technology in transportation and its effects on marginalized communities. It contrasts personal success stories with the toxic corporate culture cultivated under Travis Kalanick's leadership, emphasizing the ethical dilemmas faced by investors committed to social impact. The narrative also highlights initiatives like the Founders Commitment, showcasing strategies for enhancing diversity and performance in startups, as well as the financial successes achieved by Kapor Capital in impact investing.

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