15min chapter

Brave UX with Brendan Jarvis 🇺🇦 cover image

Abby Covert - Making Sense & Getting Unstuck

Brave UX with Brendan Jarvis 🇺🇦

CHAPTER

From Design to Information Architecture

This chapter reflects on the speaker's transformative journey from graphic design to information architecture, triggered by an initial project that highlighted the importance of user experience. It discusses the evolution of the information architecture field and underscores the ethical responsibilities designers face within their organizations, particularly regarding decision-making and incentives. Ultimately, the chapter emphasizes the need for aligning organizational incentives to foster genuine cultural change in design practices.

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