8min chapter

Sounds Good with Branden Harvey cover image

Being an Imperfect Conscious Consumer

Sounds Good with Branden Harvey

CHAPTER

Building Resilience: Launching a Sustainable Business in a Pandemic

This chapter explores the founders' journey of launching a sustainable business amid the COVID-19 pandemic, highlighting their commitment to environmental consciousness and the challenges of securing investment. They reflect on the importance of community support, resilience through rejection, and navigating public opinion while staying true to their mission.

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