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12min chapter
Primal Kitchen: Mark Sisson
How I Built This with Guy Raz
The Growth and Challenges of Primal Kitchen
This chapter explores the rapid growth of Primal Kitchen in 2016 and its expansion into major retailers like Whole Foods and Amazon. Despite the success in sales, the business faced financial struggles and the pressure of large debts. It also delves into the eventual acquisition offer from Kraft Heinz Corporation and the decision to transition out of the business post-acquisition.
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Discover
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