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The role of luck in branding & marketing
Let's talk branding
How Did You Become a Founder?
M, i got to know you through your wonderful book. Could you introduce yourself quickly for the listeners? I'm the founder of an agency called lucky generals. How how did you end up this world of having your own little or big business? Well, m appropriately enough, through luck, really. And two very good friends i've worked with for 20 years now - we all wanted to do it at the same time.
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