How I Built This with Guy Raz cover image

How I Built Resilience: Bayard Winthrop of American Giant

How I Built This with Guy Raz

CHAPTER

Reviving American Apparel

This chapter chronicles the journey of a clothing brand dedicated to high-quality American-made apparel amidst the challenges of fast fashion and the pandemic. The speaker reflects on their transition from tech to manufacturing, emphasizing the importance of local production and its environmental benefits. The discussion addresses consumer behavior, the complexities of domestic manufacturing, and the need for policy changes to encourage responsible consumption and revitalize U.S. textile production.

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