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18min chapter
#49 How A.I. is changing car buying forever, Who's job is up for grabs, Predicting car shopper behavior, Buying a car in 2024 vs 2030 | Aharon Horwitz, CEO of Fullpath
Car Dealership Guy Podcast
The Adoption of Technology in Dealerships
This chapter discusses the adoption of technology in the dealership space, including leveraging data to improve the sales process and personalize messaging for customers. It highlights successful examples of using algorithms and data to identify potential car buyers and create actionable intelligence. The chapter also touches on using AI to recommend cars and provide talking points based on customer preferences and data.
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