16min chapter

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Fake Content Everywhere [and what to do] (389)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

The Impact of AI on Fake Content and Careers

The hosts discuss the growing problem of fake content, starting with AI-generated books infiltrating online bookstores. They explore the challenges faced by authors and the potential for publishers to address this issue. They also delve into the impact of AI on careers, particularly in the content industry, and the need for talent acquisition to become a differentiator.

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