Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Alex Newmann: Breaking Free from Founder-Led Sales

Make It Happen Mondays - B2B Sales Talk with John Barrows

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Challenges of Founder-Led Sales: The Passion Paradox

This chapter explores the difficulties of transitioning from founder-driven sales to hiring an effective sales team. It emphasizes the critical nature of sales as a core function and warns against the pitfalls of hiring non-sales-oriented individuals.

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