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Episode 207: CopyAndContent.ai Report - Turning Your Book into a Lead Generation Machine
Sales Copywriting and Content Marketing Hacks Podcast with Jim Edwards
Introduction
The hosts discuss the significance of utilizing books as a lead generation tool and share their ongoing challenge to teach book writing. They explore strategies such as using the challenge book as a customer bonus and incorporating it into a Black Friday special. They also share an intriguing encounter with an author during the episode.
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