Multiday Marketing, Websites, and Tour Design
Tourpreneur Tour Business Podcast
Evolving Tourism Marketing Strategies
This chapter explores the speaker's journey through tourism marketing, detailing the inception of their SEO agency and the establishment of Tourism Diagram. It discusses the complexities of the Australian tourism market, the impact of the pandemic, and innovative approaches to multi-day travel, emphasizing customer engagement and storytelling in marketing strategies. The narrative underscores the importance of attracting inbound tourists and the effectiveness of personalized outreach to foster sustainable growth in the multi-day tour industry.
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