The Delicate Art of Corporate Communications
Surfing Corporate
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Navigating Corporate Communication Challenges
This chapter explores the multifaceted role of communication professionals in corporate settings, focusing on employee communications, client interactions, and managing corporate identity. The speaker shares experiences of successfully pitching stories to major media outlets and the nuances of working with executives in marketing and communications. The conversation also touches on handling media interviews, maintaining professionalism on social media, and the challenges of authenticity during sensitive events.
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