3min chapter

The Dept. w/ Omar El-Takrori cover image

How to Get People Lining Up to Buy From Your Brand ft. Collegium | The Dept. Ep. 33

The Dept. w/ Omar El-Takrori

CHAPTER

Diversifying from Sneakers to Clothing: Niche, Community, and Emotional Connections

Exploring the journey of a sneaker brand expanding into clothing, emphasizing the importance of community engagement and emotional ties in brand creation. Insights on finding a niche with a strong community focus and creating products that resonate emotionally with consumers are discussed.

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