
Creating Scarcity
Seth Godin's Startup School
00:00
Is Someone Going to Steal My Idea?
The first question is, is someone going to steal my idea? And the answer is probably not. Your problem isn't that not enough people are copying. If you've got it right, you're going to have enough momentum that you can go faster than all these other people. A tribe has to have a goal, a culture, a community if toy care. The tribe might not be big fans of vintage stone records or yorky restaurants but they may live close by and know what's on their mind. Next week Goden talks about making something cool versus making something that works.
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