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15min chapter
34. Data-Driven Decision-Making and Intranet Design (feat. Christian Knoebel and Charlie Kreitzberg, Princeton University)
NN/g UX Podcast
The Importance of Data-Driven Decision-Making in Design
This chapter explores the significance of using both qualitative and quantitative methods in decision-making, highlighting the role of data and numbers in informed decisions and product development. It discusses the use of algorithms like Paralab for prioritizing ideas based on customer preferences, as well as the value of user-centered design and iterative improvement through feedback.
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