SaaStr 658: SaaStr CRO Confidential: Omni Founder Colin Zima on the Power of Leveraging Your Network for Sales and Recruiting
The Official SaaStr Podcast: SaaS | Founders | Investors
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The Importance of Charging for Enterprise Software
The signal that you can receive by offering your product for free for too long is really, really really negative. And this is enterprise software companies can afford products and so you should charge as soon as you possibly can. It's a combination of delivering value to the customer and in a differentiated way compared to what exists in the marketplace. When you combine that with a business model, like that is when you have greatness.
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