9min chapter

Dropping Bombs cover image

Why Tequila is Taking Over the Industry: Episode 793 With The Real Brad Lea (TRBL)

Dropping Bombs

CHAPTER

Brewing Dreams: From Norway to Tequila

This chapter explores the intricate journey of launching a tequila brand, emphasizing the personal experiences and challenges faced in gaining licensing and navigating production in Mexico. The narrative particularly highlights the transition from Norway to bartending in New York City, revealing the rise in tequila's popularity and its health benefits compared to other alcoholic beverages. Through candid reflections on the aging process and unique branding strategies, the chapter serves as an inspiring tale of entrepreneurship and passion for the craft.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode