Why That Worked  – Presented by StoryBrand.ai cover image

#128: Jay Baer—Why You Need a Word-of-Mouth Marketing Strategy ASAP

Why That Worked – Presented by StoryBrand.ai

CHAPTER

The Power of Generosity in Business

In this chapter, the hosts emphasize the importance of generosity in business and how it can lead to success. They discuss the effectiveness of giving away valuable information and resources, launching a Talk Triggers course, and the power of the Story Brand Certified guide program. They also share a talk trigger related to free beverages and a story about a baseball team owner who gives away free food at games, highlighting the impact of generosity and encouraging listeners to embrace it.

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