How Did You Overcome That Opposition When Selling to That Market Segment?

When I think about changing out a website provider, it's like changing your bank account. The last thing in the world I want to do is that because I want to avoid disruption. How did you overcome that objection when selling to that market segment? Great question. It was at a time when my back was pretty much up against the wall. My business was not doing as well as I had liked. Either I need to start succeeding here or I need to go get a job again and start supporting my family by making some money.