
612: Where should communications live in an org chart? A Chat with Grace Williams of BLASTmedia
The Business Storytelling Podcast
00:00
Exploring the Difference Between Earned Coverage and Paid Coverage in Journalism
The hosts discuss the difference between earned and paid coverage in journalism, sharing personal experiences and exploring the evolution of paid campaigns and advertorials. They also highlight the emergence of platforms like Forbes councils and the changing landscape of journalism with shrinking newsrooms and the rise of paywalls.
Transcript
Play full episode