
You Think Your Views Matter?, The Government Paid $620M for a Website, SEO Is Back!, $22B vs. $3.5B Startup
Marketing School - Digital Marketing and Online Marketing Tips
00:00
The Value of Results Over Popularity
This chapter explores the disparities in perceived value between marketers based on follower counts versus tangible results. It discusses the complexities of the marketing landscape, emphasizing factors that influence investment decisions and the changing role of AI in strategy. Anecdotes and statistics are shared to illustrate the challenges and implications of performance-based compensation models in corporate contracts.
Transcript
Play full episode