Don't Hold 'Town Hall Meetings' With Your Members
WTF Gym Talk
The Challenges of Making Changes to a Business and the Consequences of Viewing Customers as Friends
Discussion on the negative consequences of viewing customers as friends and the importance of presenting a strong business case for changes.
I've often been presented with an idea by a gym owner that I instantly cringe at - holding a 'Town Hall Meeting' with their members in order to present new changes to the service offering that they may or may not be too thrilled about. Here's why that's a dogshit idea....
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