AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min chapter
The Calculus of Fun (Ep. 3)
Gamecraft
What's the Biggest Loss in Mobile Gaming?
We were selling millions and millions of units through our casual games. In 2005, we get a call from Tony Fiddell, who at the time was working on a bunch of stealth projects at Apple. And he invites us to come up to Apple and talk about putting games on the iPod. We actually had to buy a Mac laptop because we were told do not try and present at Apple with a PC. When they launched that store in September of 2006, we somehow had four of the eight launch titles. It didn't really sell very well. People weren't grok the idea buying games for their iPods. Nevertheless, this was basically a trial balloon for the iPhone in little ways.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode