2min chapter

Industry Relations cover image

Commission Lawsuit Aftermath: What Brokerages Need To Do

Industry Relations

CHAPTER

The Importance of Proving Value to Buyers

"We've got to come up with the best practices for getting these buyers agreement signed," he says. "Once you prove value, well, again, if you're successful, they will ... But if you're not successful, you have completely convinced the buyer you're absolutely worth two and a half percent." 'You can't assume that rule is going to come in place'

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