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AI Agents Will Kill Marketing As We Know It, According to Perplexity's Founder

Marketing Against The Grain

CHAPTER

The Shift of Marketing Focus Towards AI Agents

This chapter explores the transformative impact of AI agents on marketing strategies, prompting a shift from traditional customer engagement to catering to AI needs. As the landscape evolves, marketers are urged to reconsider their approaches and prepare for the future implications of AI by 2025.

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