AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
6min chapter
Fixing the relationship between sales & marketing - with Bill Macaitis
Revenue Rebels: On the Record Sales Podcast
Elevating B2B Branding
This chapter discusses the speaker's shift from B2C to B2B and identifies the creative shortcomings in B2B software branding. The importance of innovation, distinct identity, and customer experience in creating an iconic B2B brand is emphasized, along with strategies for incorporating engaging elements from B2C marketing.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode