On today’s episode, Kyle Grieve discusses a thought-provoking framework that redefines competitive advantage through the lens of customer loyalty. Kyle breaks down the five types of customer loyalty moats, introduces the Moat Strength Index (MSI), and explains how investors can use this approach to measure, monitor, and deepen their conviction in high-quality businesses.
IN THIS EPISODE YOU’LL LEARN:
00:00 - Intro
03:45 – Why scale effects are ineffective against disruption via innovation
06:22 – Why having high customer loyalty is so powerful as an advantage vs competitors
10:01 – The five customer loyalty moats you must know
17:15 – Why ecosystem moats are so hard to build, but generate significant customer loyalty
18:53 – How platform moats generate powerful customer loyalty between multiple parties
20:08 – How can we objectively measure a company's moat using customer loyalty advantages
23:09 – The nine failures in using retention-like KPI’s
25:31 – The three barriers that create customer loyalty
26:57 – Why the moat score index is such a handy tool for measuring moat
47:17 – How customer loyalty moats can be disrupted
And so much more!
Disclaimer: Slight discrepancies in the timestamps may occur due to podcast platform differences.
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